Are you a makeup artist or hairstylist who is working for yourself? A freelancer, or sole proprietor? Do you know what your business is costing you? Perhaps you know the cost of the PRODUCTS that you are using for each person who sits in your chair, but what about all the other expenses that go into running… Continue reading What does it COST to be a makeup artist?
In this episode of Makeup Artist Chats, we meet Joanne Dromgold, a super successful freelance makeup artist from Airlie Beach Australia. Joanne shares with us her background in retail, and how working on cosmetic counters led to her freelancing, doing wedding makeup, event makeup and more. Initially Joanne built her business exhibiting at wedding expos,… Continue reading How to be a successful bridal makeup artist – A conversation with Joanne Dromgold
Earlier this week I had an artist reach out to me who had had a bad experience assisting another artist, and I was sad listening to her experience. I reassured her that this was not normal, and that assisting gigs are a great way to further your makeup artist career, whether you are looking to… Continue reading All About Assisting
What's the best piece of makeup advice you ever heard? Today I'm sharing a personal story about the best piece of advice that I heard, right at the beginning of my Makeup Artist journey. Many years ago when I was a brand new Makeup Artist, trying to get established, I was an active member of… Continue reading The best advice I ever heard
Makeup Artists: Do you take a deposit for your makeup bookings?? Do you call it a deposit, retainer or booking fee? Do you charge a percentage of the booking total or a flat fee? Whatever you call it, a deposit or booking fee protects both you and the client. The client is protected knowing their… Continue reading Makeup Artists: Let’s talk Deposits
Are you a PROFESSIONAL makeup artist? What makes someone professional? It's a title that many, if not most makeup artists use... but what does it really mean? The dictionary definition says: "engaged in a specified activity as one's main paid occupation rather than as a pastime". Making this distinction between "occupation" and "hobby" is one… Continue reading Makeup Artists: What makes you Professional?
How long does it take you to do a client's makeup? Do you wish you could work faster? Do you feel rushed when you have a time deadline and worry that the quality of your work will suffer? I'm sure you've heard many times, if you want to get faster, you need to practice more.… Continue reading How to become a faster makeup artist
One of the most common questions I get asked by aspiring makeup artists is "how can I book more clients?" Sometimes other artists are surprised when I tell them my greatest source of new clients and makeup jobs. can you guess what it might be? As an agency-represented makeup artist, many people assume I get… Continue reading My “Secret Weapon” for Makeup Artist Success
While social media platforms like Instagram can be a great way to attract potential clients to your freelance makeup business, if you rely solely on Instagram, you are missing out on potential bookings. Not everyone is on instagram! Many of your potential clients will be using Google to find a makeup artist - so it… Continue reading Marketing for Makeup Artists: using Google my Business to book more clients
Instagram is such a popular marketing tool for makeup artists and hairstylists, and that makes sense, for it is a fantastic visual content platform. Instagram can be so much more than just somewhere to display your portfolio; it's a great place to attract potential clients, connect with them, and establish relationships so they will eventually… Continue reading Makeup Artist Advice: Book more clients with Instagram