Sometimes, as artists, we struggle with setting out prices, and raising them over time, because we aren’t sure what our work is worth. I can remember when I was starting out, I wanted to charge $100 per person, I wanted to have that sort of business, and to be making that sort of money. But… Continue reading What is my work worth?
One of the biggest mistakes I see Makeup Artists making is Competing on Price. When artists feel pressure to “stand out” in an overcrowded space (and let’s face it, every second person is a makeup artist these days, right?) often the only way they know how to compete is to lower their prices, or agree… Continue reading “Can you do it cheaper?”
Do you know which is the best platform for you to be finding makeup and hairstyling clients? Is it Instagram, Facebook, or maybe even LinkedIn? The answer to that question is going to depend on WHO it is that you are trying to find… your ideal client. This week’s post is inspired by a comment I… Continue reading Where to find your best clients
One of the things I hear a lot from freelancers is that they struggle with organising their business finances. If that’s you, I get it! As creatives, we are all about our art; as service professionals, we are all about our clients and ensuring they have a beautiful experience with us. However, as freelancers, we… Continue reading Is your Makeup Business making a PROFIT?
Happy New Year! You probably know that January is the most popular time for people to set goals, or “New Years Resolutions” but did you know that MOST people abandon their Goals or Resolutions before the end of January, when the excitement wears off and the hard work needs to begin. I find this really… Continue reading 5 Tips for Setting (and achieving) your Goals
December is a time when many people are winding down, getting ready for Christmas and holidays, attending lots of parties, and in general, the focus goes away from running a business and more towards having fun. We makeup artists may be very busy with private clients going to Christmas parties, and finishing up our last… Continue reading Set yourself up for SUCCESS
Have you ever heard the saying “Leaders are Readers”? I’m not sure if that’s true for ALL leaders, but some of the most influential and inspiring people I know are avid readers. What was the last book you read? Anyone who knows me knows that I LOVE reading. When I was a young child I… Continue reading 6 Books that shaped my career (and life!)