As a freelance makeup artist or hair stylist, working in the personal services industry, it is inevitable that from time to time a client will cancel. While this is never ideal and usually not pleasant (unless we are talking bridezilla and then maybe you’re better off!) the first thing to remember is that it almost… Continue reading What to do when your client cancels
As a freelance makeup artist or hairstylist, it’s just the nature of our industry to live in what I call “feast or famine” which means that either there is LOADS of work, or almost none. It’s a real rollercoaster, one minute we are so busy we can’t scratch ourselves, and the next we are sitting… Continue reading 5 Tips for Dealing with Overwhelm
In order to run professional makeup artist or hair stylist business, its important to have your business set up for success, and a part of this is to have policies in place around getting paid. Particularly if you are working with personal clients such as brides, formals/proms/grads/debs or other “special event” makeup clients, having such… Continue reading How to make sure you are getting PAID right
Sometimes other artists are surprised when I tell them my greatest source of new clients and makeup jobs. Can you guess what it might be? As an agency-represented makeup artist, many people assume that I get most of my work booked through my agent. As a 16 (almost 17) year veteran makeup artist, many people… Continue reading The “Secret Weapon” for getting more Business as a Makeup Artist
As a makeup artist mentor and business coach, I chat with SO many makeup artists and hair stylists who are extremely talented at what they do, who do beautiful makeup and hair, and have loads of happy clients, but they are struggling in their businesses, unsure of where their next clients are coming from, how… Continue reading 3 Tips on How to become More Successful
Mindset struggles and feelings of anxiety affect us all. There is a statistic I read that success in business is only 20% strategy… the other 80% is your psychology. This means your mindset, your self-belief and your self-talk are more important to your success than how well you actually put makeup on people’s faces.
"People do business with those they Know, Like and Trust". Some business leaders call it the KLT factor. Your clients don’t only book you based on your portfolio. That’s the beginning, that’s so they can know WHAT you do, but they also want to know WHO you are, they want to “Know” YOU. As a… Continue reading “About Me” web pages for makeup artists
So you’ve been doing loads of photo shoots, maybe you’ve had your work published in one or two online magazines, but you’re just not at that stage where you’re really proud of your work, you just don’t feel like this is really the STYLE of work you want to be doing. How do you actually go… Continue reading How do you do the RIGHT editorial?
Every story starts with a great idea. Remember a great editorial is simply a great visual STORY. So first you need to come up with a great story.
Earlier this week a fellow makeup artist (who does beautiful work, and has plenty of experience), posted in a Facebook group about how she is currently dealing with crippling anxiety. The responses from other artists were incredible. Of course, many artists offered her words of support, but what saddened me was to read how many other… Continue reading How to deal with Makeup Artist Anxiety