5 Tips for using Instagram to book more clients

One of the questions I hear over and over from my business coaching clients and other makeup artists, is about how to grow their social media following, and then, get more bookings. It's like there is this belief that more followers means more bookings, but in reality I have found that this isn’t necessarily the case. … Continue reading 5 Tips for using Instagram to book more clients

Is your Makeup Business making a PROFIT?

One of the things I hear a lot from freelancers is that they struggle with organising their business finances.  If that’s you, I get it!  As creatives, we are all about our art; as service professionals, we are all about our clients and ensuring they have a beautiful experience with us.  However, as freelancers, we… Continue reading Is your Makeup Business making a PROFIT?

5 Tips for Setting (and achieving) your Goals

Happy New Year!  You probably know that January is the most popular time for people to set goals, or “New Years Resolutions” but did you know that MOST people abandon their Goals or Resolutions before the end of January, when the excitement wears off and the hard work needs to begin.  I find this really… Continue reading 5 Tips for Setting (and achieving) your Goals

What’s holding you back?

Whether in business or in life, we all face obstacles in our path towards our goals, or our vision for the future.  What do you do when you are faced with an obstacle?  Do you let it stop you from achieving what you want?  Or do you find a way over, under, around or through… Continue reading What’s holding you back?

What to do when your client cancels

As a freelance makeup artist or hair stylist, working in the personal services industry, it is inevitable that from time to time a client will cancel. While this is never ideal and usually not pleasant (unless we are talking bridezilla and then maybe you’re better off!) the first thing to remember is that it almost… Continue reading What to do when your client cancels

How to make sure you are getting PAID right

In order to run professional makeup artist or hair stylist business, its important to have your business set up for success, and a part of this is to have policies in place around getting paid.  Particularly if you are working with personal clients such as brides, formals/proms/grads/debs or other “special event” makeup clients, having such… Continue reading How to make sure you are getting PAID right

The “Secret Weapon” for getting more Business as a Makeup Artist

Sometimes other artists are surprised when I tell them my greatest source of new clients and makeup jobs.  Can you guess what it might be?  As an agency-represented makeup artist, many people assume that I get most of my work booked through my agent. As a 16 (almost 17) year veteran makeup artist, many people… Continue reading The “Secret Weapon” for getting more Business as a Makeup Artist